Let’s face it. The industry is OFF. Unhappiness, misery and bad vibes rule a once proud and prosperous industry. Prices have gone down by 20% over the last ten years. Printers go bankrupt. On top of that, a financial crisis has turned into a global recession. We need something to lift our spirits. Something to rally around. And it so happens that Grycksbo and G-Print are in a position to drive this. We have made the right decisions and invested in the right things for some time now and feel strong. You can say that we are switched ON. If someone can take initiatives to kick-start the paper industry it’s us. We have been involved in aid projects for many years, such as supporting literacy projects and schoolbook supplies in Asia. Health and prosperity are directly related to literacy and education levels. It’s as simple as that. An effort in schooling pays off for better quality of life and longer life expectancy.
On that topic, we’re also going to focus on another sadly neglected group that needs our help – the suffering Internet generation! The web designers, 3D people and new school media gurus that do not know the first thing about paper. Come on. By helping these poor souls we help ourselves – printers, merchants, papermakers, the entire value chain. Let’s bring them Paper Aid and Paper Awareness Day 2009.
We’re ON.
How about you?
Their enlightenment is our profit.
Their knowledge will be our future.
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